Eazyout.com
Eazyout.com is a domain reserved for one of our future projects.
This information kiosk will provide its users with directory listings of entertainment
venues with full descriptions of their features. Visitors of the site will have
the opportunity to find out about the latest entertainment news in their area
and also read articles concerning "an eazy going out". The site will
also provide its users with online shopping of relevant products as well as
other services, like ticket booking. Eazyout.com plans to establish a community
of users, by providing each one of them with a free discount card used in venues
or affiliated shops.
Although sites that cover entertainment in a similar manner already exist,
nothing has ever been attempted in the United Kingdom to such an extent. Eazyout.com
differs from existing web sites in that it is a combined directory listing with
real time information on entertainment.
Another innovation is that of interconnectivity that Eazyout.com is going to
offer between its services. For example, a visitor will have the opportunity
to search for a restaurant that serves his favourite dish, make a reservation
online and order flowers for his partner from our affiliated florist and have
them deliver at his booked table!
The directory listings will cover all possible aspects of each venue, providing
the best possible promotion of their facilities. Although all venues will be
covered by Eazyout.com's free basic listing, registered venues will be fully
covered with their paid fee including a domain name, free banner promotion on
Eazyout.com and other extras. Each entry in the directory listing will be a
web site on each own. Eazyout.com will develop, maintain, update and host each
of these web sites and will provide extra services, like online booking of the
venue, if it is requested so.
Eazyout.com also plans in collaborating with suppliers (for example breweries)
to organise events and happenings in the context of promoting venues, that are
registed in its directory. Events will be organised mainly by suppliers that
will be given the opportunity to run promotions of their products at participating
venues in Eazyout.com network.
|
A few Market Facts
|
|
|
Entertainment is a really serious business. If we focus
for one moment on the beer and to the best beer selling place, i.e.
the Pubs, we can have a very good estimate of how big the entertainment
(or the "going-out" as we prefer to call it) industry is!
Total Pubs in the UK (end of 1998) |
England & Wales |
|
Scotland |
|
Northern Ireland |
|
| |
|
In Britain there are more than 250 brewering companies,
plus the independent "home-based" ones. The production is
about 27 million pints per day, with the Britishing drinking about 180
pints in a year. It is not a surprise that beer is the most favourite
alchoholic drink with more than £15 billion spent on beer!
Source: Brewers and Licensed Retailers
Association
|
From both the venue's and the visitor's point of view, Eazyout.com is to become
a valuable service. It is going to fullfil the need for obtaining information
concerning entertainment in a quick and efficient way.
|
